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Benefits The benefits of having a website can be far reaching. Whether you are a one-person private practice therapist or an agency with a dozen mental health providers the public perception is that if you are NOT on the Internet you don’t exist. In today’s marketplace it is no longer a question of if you should have a business website but why you don’t. Today’s consumers are more sophisticated and technologically savvy and are much more trusting of the Internet than only a decade ago. Professionals need to embrace this trend and market their services via this medium. Having a presence on the Internet is essential as a business professional. Having your own practice website is not a gimmick. It has become a necessity for practioners. Consumers today use the Internet to locate information before, during and after they apply for services and purchases. A business website today is what the telephone was 80 years ago and needs to be added to each practioner’s toolbox. The next time someone asks for YOUR information about your practice you no longer need to dig out your dusty old paper documents, make copies, fax or mail them. With your own website you simply direct inquiries to your web address and visitors can locate your current information day or night. Add your website address to your business cards, brochures,
flyers, letterhead, etc. – Your own website offers marketing, information and convenience. Your website is like having a billboard for everyone to see – any time from just about anywhere. Having your own website used to be unthinkable and too expensive like conventional advertising. Now you have the opportunity to reach thousands of potential clients and referral sources in a medium that is increasing at a far greater pace than any other form of advertising (marketing exposure). With your own website you become a member of the virtual Internet community presenting your advanced professional image in today’s every greater technologically driven marketplace. Your website saves time and money. More than anything, it
levels the playing field for everyone. Previously, websites were reserved only
for big business and high-tech folks. No longer is having a website a measure
of prestige or novelty. A private practice website has become a necessity for
every practioner and business – this includes YOU.
All this for as little as $40 per month!1
1 - $40 for the first 3-months, $50/mo thereafter |
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Copyright © 2008. All rights reserved. Best viewed in IE 5.5+ Tom Erickson, MA, CSP, NCC, LMHC |